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Small Business & Nonprofit Marketing Strategies

Marketing Made Manageable.

Making Marketing Manageable & Accessbile through Bite-Sized Education

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Simple and Straightforward

Bite-sized and Actionable Marketing Insights

Targeted Brand Strategy

Small business and nonprofit strategies for growth

Data-Driven Insights

Advice based on real marketing principles

Memory and Marketing: Ways to Get Embedded Into Your Audience’s Memory

Memory and Marketing: Ways to Get Embedded Into Your Audience’s Memory

When it comes to marketing, creating the perfect ad doesn’t guarantee that people will remember your…

Make Your Marketing Make Sense: How the STP Model Benefits Small Businesses and Nonprofits

Make Your Marketing Make Sense: How the STP Model Benefits Small Businesses and Nonprofits

Introduction The goal of any marketing campaign is to reach the right person with the right message …

Small Fish, Big Pond: Leveraging Local Search Rankings for Small Businesses and Nonprofits

Small Fish, Big Pond: Leveraging Local Search Rankings for Small Businesses and Nonprofits

If you own a local shoe store and a customer searches for “running shoes” online, what brands might …