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Small Business & Nonprofit Marketing Strategies

Marketing Made Manageable.

Making Marketing Manageable & Accessbile through Bite-Sized Education

About the Blog

Simple and Straightforward

Bite-sized and Actionable Marketing Insights

Targeted Brand Strategy

Small business and nonprofit strategies for growth

Data-Driven Insights

Advice based on real marketing principles

Small Fish, Big Pond: Leveraging Local Search Rankings for Small Businesses and Nonprofits

If you own a local shoe store and a customer searches for “running shoes” online, what brands might …

Smart Social Media: Infusing Value into Small Business and Nonprofit Content

Did you know that the main purpose of marketing is to create a mutually beneficial exchange? In the …

Making a Mindset Shift: From Aesthetic to Conversion-Centered Web Design

Making a Mindset Shift: From Aesthetic to Conversion-Centered Web Design

In my time working with nonprofits and small businesses, I’ve noticed a common trend: you pour endle…